NEW VOLVO S90
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New Volvo S90 Drives Scandinavian Design Home

This post brought to you by Volvo Canada. The content and opinions expressed below are that of GTONGE 1.

Everybody deserves a little Scandinavian style.

As an OCAD graduate and graphic designer for a large international brand, clean, simple lines are a huge part of my life. I’ve always been attracted to a minimalist aesthetic of Scandinavian design.  From tableware to textiles, Scandinavian style has successfully taken over homes. And now with the launch of the Volvo S90, the Swedes luxurious aesthetics are about to take over driveways everywhere.  To make sure your home is as exceptionally designed as your car here are some style lessons I learned from the Volvo S90.

1.    LET THE LIGHT IN

Scandinavian winters are notorious for short amounts of daylight while summer days bring in sunlight until midnight.  It should come as no surprise then that Scandinavian designed houses embrace floor-to-ceiling windows.  The Volvo S90 boasts an impressive panoramic sunroof, perfect for admiring the Aurora Borealis or an evening cruise through the Beaches.

2.    ROOM TO SPARE

With a minimalist approach to design Scandinavian furniture often sacrifices bulk for functionality and beauty. The Volvo S90 is a luxury sedan with ample room all around. The interior is spacious and uncluttered, mirroring the openness of a Swedish home and arguably making a ride in the S90 more relaxing than a sauna.

3.    A TOUCH OF ELEGANCE

High-quality materials and craftsmanship define the S90’s cabin. Slip onto exceptionally soft Nappa leather wrapped seats (heated of course) or bring the outdoors in with an upgrade to dark flame birch wood inlay.  This attention to detail defines the subtle magic of Scandinavian style – maintaining understated opulence at every turn.   Be in complete control with diamond-cut start/stop button and gear-lever crafted by famous Swedish glassmakers Orrefors. Upgrade to metallic paint if you’re feeling glossy.  The Mussel Blue Metallic looks particularly striking against unspoiled countryside, yet the colour is calm enough to fit within the Scandinavian colour palate.

4. FORM AND FUNCTION

Highly-functional shouldn’t compromise luxury or beauty; rather it should embrace it. The S90 strikes an incredible balance, with T-shaped headlights that nod to Mjölnir (Thor’s hammer).  It’s a ride that’s certainly worthy of the Nordic God.

5.    CARVE YOUR PATH

While Scandinavian design might be on everyone’s radar now, this wasn’t always the case, with a handful of Scandinavian designer’s leading the way.

Establishing itself as a leader in technological innovation, Volvo has designed a head-up display (HUD), meaning you can get the vital driver information you need while keeping your eyes on the road.  Speed, navigation and hover and incoming calls are projected two meters in front of the windscreen.

You can also have Siri ride shotgun with Apple Carplay.  Link your iPhone to the striking control console, equipped with an infrared (IR) display. The infotainment unit allows you to use your iPhone without fully taking over the screen, so you select your favourite Spotify playlist and use the car’s screen simultaneously.

To conclude the Volvo S90 is svelte in price and ultra luxurious in offering. Volvocars.ca

As always.

Cheers,

G

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